The Brand’s Requirement:
Visibility and consideration for IDFC First Bank’s comprehensive suite of solutions tailored for the entrepreneurial ecosystem.
The Solution We Provided:
We partnered with IDFC First Bank for the ET Start Up Awards—the most prestigious accolade in the startup landscape. This strategic alliance provided the bank with direct access to the vibrant startup community.
The Impact
- High Visibility and Recall: Strengthened the bank’s presence within the startup ecosystem.
- Direct Engagement: Built meaningful connections with India’s top entrepreneurs.
- Positioning as a Growth Enabler: Cemented its image as a brand driving India’s future economic growth.
